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We evaluate the 6 P’s of a brand (Product, Pricing, Promotions, Packaging, Providence & Performance). We evaluate these by obtaining live real time feedback leveraging our relationships with decision makers of retailers and distributors. Your product information requesting feedback will be distributed across 350+ contacts throughout the USA. This process will take 4-6 weeks to complete. In order to complete the market analysis in a timely manner it is imperative that we receive all the information required for your brand. Our checklist below informs you of what we require:
We manage brands by caring for every aspect of the day to day duties that is required to include new vendor setup forms, sales, promotions, merchandising, collections, etc and provide you weekly/bi-weekly updates on what is occurring.
We combine a process-driven approach with action to deliver measurable business value. So you can be more efficient. Leaner. More agile. So you can free up cash flow. Save money. Deliver smarter.
Ensuring your product is fully compliant for the USA requirements including nutritional fact panels for food products, FDA registration, TTB approved labels for alcoholic products, COLA Waivers, bottle deposits, etc. We can handle it all to ensure this is one less stress to worry about.
Syndicated store data can be pulled to provide in-depth knowledge of a category’s performance in a particular market. This will help increase chances of product placement with a retailer as they are able to understand the markets needs within your category segment.
We believe that a hands-on approach to merchandising is in the best interest of our customers. We provide full-service support to retailers across the country. Our merchandisers are experts in our product categories and will manage store inventory, rotate stock, and ensure that promotional and merchandising plans are properly managed and executed. Our full-service approach is one thing that sets us apart from our competitors.
Global Marketing Select would love to share our experience, knowledge and enthusiasm with wine, spirits and food brands looking to expand their points of distribution in the marketplace. Our strength & depth of experience in package design, product formulation, and pricing/promotional strategy are our strongest assets. Working in the industry for 12 plus years pioneering multiple brands, Global Marketing Select is well equipped to provide honest valuable direction to clients to ensure a positively sincere response from retail & distributor accounts alike.
We have had success in various channels such as conventional and specialty food distributors, natural, organic & specialty food retailers, as well as independent grocers, liquor stores, & on-premises channels.
Global Marketing Select loves tradeshows! We believe there’s no better way than to grow business in person and interacting and networking! Global Marketing Select has experience in coordinating tradeshows to ensure our clients get the best bang for their investment. Securing new contacts, engaging with new potential retailers and distributors while marketing the brand is our number one priority! Our team is very aggressive at tradeshows to ensure we get the maximum exposure.
We can assist and facilitate foreign companies establishing a USA entity. This is a process that is becoming more in demand with many retailers/distributors as payment is remitted.